alexander girard braniff

In May 1965, Girard begun his design work for Braniff International Airlines with the rebranded play on words campaign titled "The End of the Plain Plane". He began practicing architecture and interior design in the late 1920s. Folk art played a pivotal role in Girards art inspiration and eventually collection. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. Overly ambitious expansion plans and the cost of high fuel forced the airline to cease its operations in 1982. googletag.cmd.push(function() { googletag.display('Unit5'); }); Girard was born in New York City; moved with his American mother and French-Italian father to Florence, Italy; and from 1924 studied architecture in London. Where air stewards had previously been presented as staid experts in safety, at Braniff, they were reappointed as air hostesses, dressed in uniforms that reflected contemporary fashion trends. If you enjoy what we do, please consider becoming a patron with a recurring monthly subscription of your choosing. Colburn), Indian government commissioned Girard and Eames to design the Memorial Exhibition for Nehru, Delhi, India (1965), "El Encanto de un Pueblo (The Magic of a People): International Exhibit for Hemisfair, San Antonio, Texas (1968), Fabric Competition, Museum of Modern Art, New York, 1946, St. Louis Memorial Competition, Winning Team Member, 1948, Trail Blazer Award, Home Fashion League of New York, 1952, Silver Medal, Architectural League of New York, 1962, Elise de Wolfe Award, New York Chapter of American Institute of Interior Designers, 1966, Governors Award, Outstanding Contribution to Fine Arts in New Mexico, 1981, Designers West/Ray Bradbury Creativity Award, 1987, Vitra Design Museum, Weilam Rhein, Germany 11 Mar 2016- 22 Jan 2017, Cranbrook Art Museum, Bloomfield Hills, Michigan, USA Jan 17 2017- Oct 08 2017, Hangaram Design Museum, Bloom field Hills, Seoul, South Korea, Dec 2017- Mar 2018, Museum of Internationala Folk Art, Santa Fe, New Mexico, USA May 5, 2019- Oct 27 2019, Palm Springs Art Museum, Palm Springs, California, USA Nov 23 2019- Mar 01 2020, Franz Mayer Museum, Mexico City Jun 17 2020- October 11, 2020, This page was last edited on 15 February 2023, at 18:49. For over two decades the companies successfully collaborated to establish a market for good design, and further the designs of Eames, Nelson, and Girard in Europe. Alexander Girard (1907-1993) fue uno de los diseadores y artistas ms influyentes del siglo XX en el mbito del textil y el diseo de interiores. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. Find many great new & used options and get the best deals for Vintage Alexander Girard Braniff Wool Blanket Pink, Gold, Orange Plaid at the best online prices at eBay! Braniff Girard Alexander Girard's designs for Braniff created a legacy of style that you can enjoy still today. Designer and architect Alexander Girard was responsible for the design of over 17,000 elements for Braniff including the creation of a new typeface, seen in the 1965 annual report and 1967 timetable shown here. He amassed over 100,000 pieces of art which he later gave to the, The Shop Prints, Sustainable Fashion, Cards & More, Get The Newsletter For Discounts & Exclusives, Emilio Pucci to drapethe staff inon-trend sex appeal, Photographs of Londons Kings Cross Before the Change c.1990, Photos of Topless Dancers and Bottomless Drinks At New York Citys Raciest Clubs c. 1977, Debbie Harry And Me Shooting The Blondie Singer in 1970s New York City, Jack Londons Extraordinary Photos of Londons East End in 1902, Photographs of The Romanovs Final Ball In Color, St Petersburg, Russia 1903, Eric Ravilious Visionary Views of England, Photographs of the Wonderful Diana Rigg (20 July 1938 10 September 2020), Photographer Updates Postcards Of 1960s Resorts Into Their Abandoned Ruins, Sex, Drugs, Jazz and Gangsters The Disreputable History of Gerrard Street in Londons Chinatown, The Brilliant Avant-Garde Movie Posters of the Soviet Union, Get-Ahead BOAC Speedbird Adverts from the Flight Magazine 1940 1970, The Brilliant Pop Art Zodiac Match Box Collection From 1970, Karl Blossfeldt Urformen der Kunst (Art Forms in Nature) 1928, The Stylish Anti-Bombing Designs of Paris Shop Windows in World War 1, Newsletter Subscribers Get Shop Discounts. With primary colors, concise geometric patterns, and a touch of humor, he injected joy and spontaneity into his designs. Global shipping available. . This was all to change spectacularly in 1965 with the bold vision of the company's new president, Harding Lawrence. I'm thinking of you" - Pablo Iglesias Maurer, At the end of October 1959 in the basement of 39 Gerrard Street - an unexceptional and damp space that was once a sort of rest room for taxi drivers and an occasional tea bar - Ronnie Scott opened his first jazz club. In 1967, Herman Miller introduced a line of seating by Girard, based on his work for Braniff. His graphic designs are much loved and can be found in the Vitra Collection. You can also support us by signing up to our Mailing List. In 1968, Girarddesigned a set of playing cards. Alexander Girard demonstrating his newly-designed in-flight blanket for Braniff Airways, 1965. This amount is subject to change until you make payment. Copyright 1995-2023 eBay Inc. All Rights Reserved. Alexander Calder was hired in 1972 to paint a full sized Douglas DC-8, which became the world's first flying canvas and he repeated the performance again for America's Bicentennial in 1976. Pucci For Braniff International. Braniff sought out two of the most popular designers of the day- famed American textile, architectural, & industrial designer Alexander Girard, & illustrious, Italian fashion designer Emilio Pucci. | Powered by Shopify. Free shipping for many products! Girards work with Herman Miller continued until 1973 and included spicing up the Action Office system with a series of decorative panel fabrics. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. Be the first to know about DWR special offers, new product launches, and Studio events. In 1965 Girard was commissioned with a complete redesign for Braniff Airlines, from chairs to settees, from wall hangings to blankets, from flight bags to whole planes. Braniff International 90th Anniversary. Alexander Girard (May 24, 1907 - December 31, 1993), affectionately known as Sandro, was an architect, interior designer, furniture designer, industrial designer, and a textile designer. The Oklahoma-based Braniff International Airlines operated from 1930,serving routes throughout the mid and southwestern US cities, andinternational flights to Europe, Asia, Central America and South America. You can fly with us seven times and never fly the same color twice . Alexander Girard For Braniff International. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. Braniff International announces the end of the plain plane. Youre viewing our company website where you can explore our latest workplace insights, get inspiration for your projects, download 3D models, and learn about our rich history. Girards risky, sometimes iconoclastic fabrics were inspired not by a vision of the future but by a love of international folk art. Photography courtesy of Braniff Airways Foundation, Copyright. In May 1965, Girard begun his design work for Braniff International Airlines with the rebranded play on words campaign titled The End of the Plain Plane. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. Braniff Luxury . Quick View. This also created the opportunity for the Air Stripan in-flight experience targeted at attracting business fliers, who at the time were mostly men. Boeing 707 upholstered with Orange Solid, Checker, and Toostripe by Alexander Girard, 1965. A Designer's Universe smow Blog English", "Alexander Girard, "the color-fool" - Graphine", Alexandar Girard's works in Columbus, Indiana, https://en.wikipedia.org/w/index.php?title=Alexander_Girard&oldid=1139557987, American expatriates in the United Kingdom, Short description is different from Wikidata, Creative Commons Attribution-ShareAlike License 3.0, Royal Institute of British Architects, Royal School of Architecture in Rome, Architecture, textile design, interior design, Radio cabinets, interiors for Detrola Corporation (1943), Exhibition design, "Design for Modern Use, Made in U.S.A." Museum of Modern Art (1950), Rieveschi residence, Grosse Pointe, Michigan (1951), Exhibition design, "Good Design" Home Furnishings Exhibition, Museum of Modern Art (1954), Exhibition design, "Textiles and Ornamental Arts of India" Museum of Modern Art (1954), "Day of the Dead" documentary film, collaboration with Charles Eames (1956), Nativity Exhibition, sponsored by Hallmark Cards, Atkins Museum, Kansas City, Missouri, Penthouse apartment for Hallmark Cards, Hallmark Building, Kansas City (1962), Gregory residence, Wayzata, Minnesota (1963, with architect I.W. $15.95; Quick View. Yes I have a dark side, doesnt everyone? It was a project most designers could have only dreamed of, and one of unprecedented scale. Coffee Mug 11oz Braniff Alexander Girard End of the Plain Plane EOTPP Green Green Stripe 1965. The airlines fleet was painted with a palette of soft pastels and bright primary colors, the plane seats and carpet upholstered in Girard textiles, and the in-flight experience packaged and presented in a typeface designed by Girard, with a custom bird logo, The Bluebird of Happiness. His typographic treatments and bird silhouette appeared on everything from matchbooks and glassware to timetables, stationery, badges, and ashtrays. It had been open to the potential of design to transform an experience and an industryopen to what Alexander Girard described as uncovering the latent fantasy and magic in [a project] and convincing [the] client to join the process, which they very much did. His passion for what he called toys led him around the globe, amassing a collection of roughly 106,000 pieces. All five DC-8 aircraft were initially left in the Green and Yellow Panagra Color Scheme but black Alexander Girard Braniff International titles were added down both sides of the fuselage replacing the Pan American Grace titles. Be the first to know about DWR special offers, new product launches and Studio events. . The agency had already earned a reputation for its innovative approach; in its work for Braniff Airways, Jack Tinker & Partners not only created a new identity for the airline but shifted the approach to identity design within aviation as well. Alexander Girard became director of design for Herman Miller's textile division in 1952, a time when fabrics, especially in the office, tended toward the utilitarian, drab and pattern-less. Braniff had recently been bought by Troy Post, who worked in insurance. Braniff International Airways turned to architect-designer Alexander Girard when it refreshed its brand in 1965. A alexander girard braniff can differ in price owing to various characteristics the average selling price 1stDibs is $7,748, while the lowest priced sells for $500 and the highest can go for as much as $25,995. Browse our online store to support all of your work and home needs. - Douglas Percy Bliss on his friend Eric Ravilious from their time at the Royal College of Art Eric Ravilious loved. Ive played a lot of evil, ball-breaking women. Although seemingly contradictory, both statements are accurate and are a reflection of Girard and the time period in which he worked. Shop Alexander Girard furniture and designs at Design Within Reach. The Flashbak Shop Is Open & Selling All Good Things. Jetrail. Girard's clients also included companies like Braniff International Airways and John Deere for which he created fresh new corporate brand identities, which, in the case of . He was the first modern designer to define textiles as being more than just functional and to further emphasize form through the application of color and pattern. Looking to buy for your home? The problem, as I saw it, was to destroy the monotony, Girard is quoted as saying in Alexander Girard, written by Todd Oldham and Kiera Coffee. 2023 Braniff Boutique 727 Braniff Place. As the director of Herman Miller's Textile Division from 1952-1973, his designs helped imbue postwar modernism with playfulness, and wit. In 1956, Vitra became Herman Millers licensee for continental Europe. Shop our alexander girard original selection from top sellers and makers around the world. In 1965 Girard was commissioned with a complete redesign for Braniff Airlines, from chairs to settees, from wall hangings to blankets, from flight bags to whole planes. There are two certitudes commonly assigned to midcentury designer Alexander Girard: He was the least well-known of the great designers at Herman Miller in the 1950s and 1960s, and he was the greatest colorist and textile designer of modern time. Braniff International 90th Anniversary. And you can also follow us on Facebook, Instagram and Twitter. We wont get you where youre going any faster, but itll seem that way.. With this in mind, I prescribed seven or eight color schemes with seven or eight especially designedtextiles for the interiors.. The new look, and particularly the in-flight experience, blurred the lines between empowerment and objectification, and was emblematic of a broader shift in culture and attitude, with Madison Avenues ad agencies seen as modern pioneers of this mindset. Girards work also influenced other airlines, including Continentals commission of Saul Bass, who redesigned its logo in 1973. "People got fainting fits if they saw bright, pure color," Girard commented at the time. Havana Rutledge was bound for her sister's funeral in San Francisco, Norman Allen to his mother's 88th birthday party in Madison, Wis. Ozark's first plane crash and St. Louis's worst killed 36 . Magazines like Rolling Stone and Playboy were foregrounding the pursuit of leisure, entertainment, pleasure, and luxury, and Braniff was following suit. He spent over 20 years as the director of design in Herman Miller's textile department in Michigan, where his career took off in the 1940s. the legendary restaurant La Fonda del Sol in the Time & Life building in NYC. A true piece of history: the Braniff Chair by Alexander Girard. Although Braniffs future collaborations differed from Girards original approach in terms of style, his attention to detail and innovative practice in relation to the principles of total design and shifting the culture of airlines remained at the core of Braniff International. Sign up for Herman Miller Professional, our small business program. Photography courtesy of Braniff Airways Foundation, Copyright. - Alexander Rodchenko, 1921, Should Girards playing cards be used on a flight today, it is very likely that some will choose to admire the art on the cards as well as playing their favourite card games, such as poker and black jack which can also be done on, played a pivotal role in Girards art inspiration and eventually collection. Alexander Girard. Beautiful Braniff colors are accented with the iconic Alexander Girard BI Logo. The Foundation is an IRS registered 501(c)(3) Non-Profit Organization. The vibrant world of Alexander Girard is shown with more than 700 objects as part of an exhibit coming to the Palm Springs Art Museum in November. He designed the entire experience for the restaurantinterior, graphics, place settings, staff uniforms. Girards reputation soared in 1959, when his zestful interior design of the La Fonda del Sol restaurant in New York electrified the public. . Braniff Style. The positive impact of the Air Strip for the feminist cause is debatable, but at the time it struck a chord (not to mention made Braniff the go-to airline during the Sinatra Come Fly with Me era), and Mary Wells Lawrence went on to become the first female CEO of a company listed on the New York Stock Exchange, as founding president of ad agency Wells, Rich, Greene. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. Designed by Alexander Girard Girard Throw A dream blanket Girard Throw In the mid-1960s, Alexander Girard designed this richly hued throw blanket as part of an astounding 17,543-item brand identity system - from logo to lounge furniture to bag tags - for Braniff International Airways. The uniforms designed by Emilio Pucci were another revolutionary spin on the characterization of air travel. When the partnership was dissolved in 1984, the rights to the designs of Eames, Nelson, and Girard were assigned to Vitra for Europe and the Middle East, while the Herman Miller name and program were retained by Herman Miller. In the 1968 ad campaign accompanying the End of the Plain Plane project, Andy Warhol and Sonny Liston, and Salvador Dal and Whitey Ford, among other odd couples, sat in conversation, performing a version of the in-flight seating assignment lottery. Braniff Mach 2.0. . Flying on Braniff was stylish and exciting and the rest of the industry followed., Beautifully striped cashmere by Antonia Zander. At Herman Miller, Girard had the freedom to express himself. The Air Strip was the brainchild of Mary Wells, and Pucci designed a multilayered outfit of a coat and space helmet (or Rain Dome), a jacket and wraparound skirt, a dress, and a jumper/culotte two-piece, which would all be worn together, a layer being removed at each key in-flight interval. He came on to my radar because of his collaboration with Braniff International Airways, which I absolutely love but sadly doesn't exist anymore.As far as modern design goes, I was still trying to keep up with the Eameses, and Girard was a breath of fresh air for me. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. Economy fares had only recently been introduced, and the opportunity to fly still existed mainly in the realm of the rich and famous; planes were white and gray, and airports resembled military aircraft hangers. They were essentially given free reign for a total re-design over anything and everything that represented Braniff International Airlines. It also further cemented Braniffs reputation for blending style with arrogance, the flip side of its relationship with Madison Avenueand it was precisely this arrogance that would ultimately lead to the airlines demise. 747 Braniff Place. Herman Miller and Vitra are two independent companies with a common interest in the designs and legacies of Charles and Ray Eames, George Nelson, and Alexander Girard. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. He had a very close friendship and professional relationship with George Nelson and Ray & Charles Eames and became head of the textile department of the Herman Miller company. Ephemeral, disposable, they served only one purposeto let someone know "I'm here. The chair is in good condition, the upholstery is soft, the vinyl shows two small damages. DONATE, Before the money moved in, Kings Cross was a place for born-and-bred locals, clubs and crime, See what really went on during that time in NYC's topless go-go bars, Chris Stein 's photographs of Debbie Harry and friends take us back to a great era of music. Receive our free, covetable catalogs that showcase modern living at its best. Born in New York City and raised in Florence, Girard was educated in Europe as an architect. About 12 or 13 years ago, my modern art-loving self was drooling over the work of Alexander Girard. The cooperation was accompanied by a warm personal relationship between the De Pree family of Herman Miller and the Fehlbaum family of Vitra. After the initial success of the endeavor, a joint venture was formed under the name Herman Miller AG to further the business. Photo: Braniff Airways Foundation, Inc., Copyright All Rights Reserved, Braniff International Hotels, Inc., Timeline, Braniff International Airlines, Inc. Timeline, Braniff International Boeing 727-227 Advanced in 1978 Harper and George/Cars and Concepts/Halston Chocolate Brown Ultra Color Scheme at DFW Airport, Alexander Girard's Colorful World of Braniff International, Braniff International Cigarettes with Bluebird of Happiness Logo Designed by Alexander Girard, DC-8-62 Intercontinental Jet and Boeing 747-127 N601BN at Dallas Love Field, Braniff International and Trans Texas Postcard Mailer, Braniff Airways Lockheed L-188 Jet-Powered Electra, Alexander Girard 1965 BI Logo and Fastcheck Ticket, Alexander Girard For Braniff International. To help with this, he hired the New York advertising think tank of Jack Tinker and Partners, employer of Mary Wells, who had made a name for herself on Madison Avenue. Mrs. Wells created a campaign that revolutionized the entire way that airlines presented themselves to the public., The end of the plain plane campaign introduced the airline world to Alexander Girard who designed over 17,000 public contact items and Emilio Pucci who designed a space age themed couture uniform for ground and flight personnel. 2023 Design Within Reach. 727 Braniff Place. This project enabled him to redesign everything that involved the airline, from the check in desk, to the furniture in the customer lounged and even to to the sugar packets. St Petersburg is the city Christopher Hitchens called "an apparent temple of civilization: the polished window between Russia and Europe the, "I never saw Eric Ravilious depressed. Buying for your business or workplace? Photography courtesy of Braniff Airways Foundation, Copyright. This amount includes applicable customs duties, taxes, brokerage and other fees. While their conversation points varied, each ended with the slogan When you got it, flaunt itthe idea of art director George Lois, who saw the out-flaunting as characteristic of Braniff, with the implication that you might bump into Warhol midflight. Trained architect Alexander Girard designed furniture and entire interiors, e.g. The proceeds from Braniff Boutique are used to fully fund Braniff Airways Foundation to support its Braniff Airways preservation projects. He amassed over 100,000 pieces of art which he later gave to theMuseum of International Folk ArtinSanta Fe, New Mexico. 747 Braniff Place. Braniff Luxury. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. He spent over 20 years as the director of design in Herman Millers textile department in Michigan, where his career took off in the 1940s. And, if youre honest, youll just drag up from the depths all the times youve hated or felt passionately about something and play it.

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